Author Stephen Covey died last month, age 79 (from complications arising from a bicycle accident!). The best known of his books is “7 Habits of Highly Effective People”, but I first met him between the covers of “First Things First”, co-written with A. Roger and Rebecca R. Merrill (Habit #3 is about putting first things first)
“First Things First” was one of the beginning steps on my journey into coaching for positive sustainability and regenerative business. His recent book “The 3rd Alternative” is another that I go back to for developing win/win/win solutions that are not “my way” or “your way” but “our way“.
Today, though, I want to offer thanks for a simple distinction that has had a profound impact on my life and which has been an “ah hah” moment for just about all of my coaching clients – the difference between Urgent and Important.
His simple 4-quadrant…
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