As leaders and managers we are programmed through education and experience to constantly measure and manage the results of our activities. Want to make a new capital investment? You better perform a cost/benefit analysis. Need to assess the effectiveness of a particular business strategy? Figure out the ROI – Return on Investment. If it’s important to our business then we have to be able to measure it. That’s our motto.
But what about trust? How do you measure the impact of trust, positively or negatively, on your business? What’s your ROT – Return on Trust?
Most leaders I speak with agree that trust is important but they often think it’s just another one of those “soft” people issues like engagement, empowerment, well-being, or morale. They think trust “just happens,” as if through some sort of relationship osmosis, and they certainly don’t think you can measure it.
They’re wrong. You can
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